Directed & Shot Muttonhead “Good Sport” S/S ’13 Collection
June 4th, 2013
For those who have been keeping up with my blog for a good period of time know that Muttonhead is no stranger to my blog. We have teamed up again to put together a bit of an editorial for your viewing pleasures. I was honoured to have the opportunity to direct and shoot this project. This shoot features pieces from Muttonhead’s Spring/Summer ’13 collection which you can obtained from their web shop here. Muttonhead’s Spring/Summer collection is entitled “Good Sport’. Which is inspired by the rebellious tribes of Venice Beach’s Z-Boys, the collection appeals to adventurous kids looking for kits to suit their counterculture lifestyles. The “Good Sport” name references the athletic theme and the easy going sprit that embodies Muttonhead.