Martone Cycling Co. Brings Rose Gold To The Table

Fashion bike brand Martone Cycling Co. has unveiled a special limited edition “rose gold” bicycle for 2017. The “Studio City” will be produced in 50 units only, and doubles both as a functioning, versatile city bike and as a coveted design item turned collector’s piece. Inspired by the signature gold “Grand” and silver “Regard” metallic bikes that launched the brand to fame four years ago, the rose gold is a chic, rose-hued accessory designed to amplify the rider’s personal style. Martone Cycling creator, Lorenzo Martone, commented, “I created this brand on the idea that people should not have to sacrifice style and beauty for functionality. A bike is an object you live with, and it should stimulate your senses and bring joy to the eye -- in addition to the more obvious health and environmental benefits.”

It features black detailing on the seat, grips, and rubber wheel treads that starkly contrast the rose gold paint, allowing it to glisten even more. Keeping true to MCC’s standards, this model boasts a dual-legged adjustable kickstand, a SRAM system that automatically shifts gears as the rider cycles, and of course, the signature red chain and lucite pedals. These limited edition bikes will for the first time also come with a special gift – a rose gold-plated necklace with a moving bike crank-inspired pendant, with the Martone Cycling Co. logo. These limited-edition rose gold-hued bikes will be available exclusively at Holt Renfrew in Canada, as well as www.martonecycling.com.

Designed in New York City and crafted in Taiwan, Martone bikes are composed of steel alloy and aluminum, weighing in at a mere 26 pounds (with basket). The wheels are 700 x 32c wide with stainless steel hubs and puncture resistant tires to tackle city streets.