Some time ago I joined forces with Montreal based creative collective Kruger Originals to produce a look book featuring their latest pieces to their collection. Aside from hosting some the best parties in Montreal and home to some of Montreal’s top talents such as Pierre Kwenders, The Posterz, Abakos, and Bon Bon Kojak. Kruger Originals produces a line of merchandise that puts them over the top of other urban collectives in Montreal, Kruger sets to push the threshold of community and creativity and by far a brand to reckon with.
Last night ( Wednesday February 1, 2017 ) Surmesur showcased their newly revamped boutique in Montreal. With their exceptional shopping experience and quality products at the best value, Surmesur aims to be the main reference for custom made-to-measure menswear in North America.
From the wall to wall wide selection of over 8,000 fabrics to the latest design of podium-mirror space, the brand provided lighting specific changing room geared to viewing the selected clothing three different environments. These light settings include tropical sunsets, in the office-colder atmosphere and in home-neutral environment. But it doesn’t stop there, Surmesur has an online tool “ The Studio “ that allows customers to see their creation of personalized suits before placing their order. Too make the shopping experience even smoother, all adjustments needed can be made with their in-house tailors who will take care of everything at no cost!
Surmesur is an original concept-boutique that allows men to wear distinctive shirts and suits, tailored to their measurements, manufactured to their tastes, and offered at ready-to-wear prices. With many locations in various cities including Montreal, Quebec, Toronto, Ottawa, Pittsburgh and Chicago, the stores are very accessible to the trendy gentlemen. I would highly suggest any menswear enthusiast to check Surmesur out and indulge in the suiting experience!
This past week Canadian brand Judith & Charles dropped some heat, and what I mean by heat is their collection for Spring / Summer 2017. Tailored with every ounce of love in Canada Judith & Charles continuously offers the feminine softness and strength infused with inspirations of well-structured menswear in each design. With my love for menswear and even deeper love for women in menswear or menswear inspired garments, it’s a no brainer why Judith & Charles is a good starting point for the ladies looking to revamp their wardrobe.
With Spring/ Summer ’17 available for the public I decided to style and shoot my favourite looks from the collection. Yes, styled…I’m working on this whole “ do it yourself attitude, if you want it done right”.
These looks feature essentials I feel not just women but pieces everyone should at least own. Suiting,tapered trousers, long coats, and double-breasted coats are options that never fail, and everything in between just comes together with that. Putting together this editorial I had the help of Folio Models and their gorgeous models Annaise Bercy & Serguelen Mariano.
Shot by : Spencer Edwards
HERO JACKET & HERO SKIRT